Organic Marketing

What is organic marketing?

Organic marketing is the process of promoting a company, products or services using free methods such as content marketing, SEO (Search Engine Optimisation), social media marketing or email marketing. It is the opposite of paid marketing, which requires financial investment in advertising.

Why is it worth it?

One of the most important aspects of organic marketing is its sustainability. Unlike paid marketing, which loses its effectiveness once it is no longer funded, organic marketing allows companies to build lasting relationships with customers and keep them engaged over the long term.

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